Virgin Media – This Is Football

Video, music and band details to the new Virgin Media TV ad for Sky Sports and BT Sports coverage of the upcoming football season. #AllTheFootball

With the start of the latest English Premier League football season not far off, Virgin Media has just released this new TV advert to remind fans that they’ll be showing every live match from both Sky Sports and BT Sport.

Song Title: L.S.F.
Singers/Band: Kasabian.
Available For Download From: iTunes and Amazon.

The commercial follows a similar theme to the companies recent Virgin Fibre ‘Awesome Wi-Fi’ ad, this time showing footie fans, players and Usain Bolt racing through a giant fibre-optic cable.

Providing the music to this video are the English rock band Kasabian, with their 2004 single ‘L.S.F’. This song provided the Leicester group with their very first UK top ten hit.


Eagle-eyed football fans may have noticed the advert shows club captain Steven Davis leading out the Southampton FC players in their new kits, rather than current team captain Virgil Van Dijk, with Virgin perhaps cautious of a VVD move before the summer transfer window closes. Saints fans will at least be pleased to see Davis joined on screen by other key players Fraser Forster, Oriol Romeu and Manolo Gabbiadini.

The above ‘All The Football’ video was posted to the Virgin Media YouTube channel on the 17th of July, 2017.

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