This new football-themed advert for coffee brand Kenco tells viewers “We Rise By Lifting Each Other” and features the tagline ‘Made To Uplift’.
The full-length 60-second version of this Kenco advert shows a man getting together with members of his community in order to transform an old disused football pitch into a facility where his daughter and other girls can play proper, organised matches and training sessions.
All this inspiration of course comes to the father following a sip of Kenco coffee, right after seeing his daughter being told she can’t play football with her friend outside the house. The ad forms part of Kenco’s 100 years celebration.
What’s the music in the Kenco advert?
Song Title: Lifted.
Artist: Naughty Boy (feat. Emeli Sandé).
Album: Hotel Cabana.
Download or Preview at: Amazon UK.
Released: 2013.
The music playing in this new Kenco advert is a song called ‘Lifted’ which was recorded by the British record producer and songwriter Naughty Boy featuring vocals from Scottish singer-songwriter Emeli Sandé and is taken from Naughty Boy’s 2013 debut album ‘Hotel Cabana’.
Lifted reached number 8 on the UK singles chart and you can watch the track’s official VEVO YouTube music video here: