Music and singers details for the clothing retailers new SS17 YouTube and TV ad campaign.
Once again starring television presenter Lorraine Kelly and a selection of models, JD Williams colourful new Spring-Summer 2017 TV advert appears to show the ladies jumping up and down on a trampoline, in front of a floral background.
The song we hear playing in this ad is called ‘Awoo’ and is performed by the American musical duo Sofi Tukker, who consist of members Sophie Hawley-Weld and Tucker Halpern.
Released for download back in July, 2016 and taken from the groups ‘Soft Animals’ album, Awoo also features vocals from Canadian musician and singer Betta Lemme.
Some of the lyrics from Awoo sung in this 30-second advert are: ‘I know I did not raise a wrist. I know I did not capture it. Awoo.’
This video was uploaded to the JD Williams official YouTube channel on the 17th of March, 2017 and is currently being broadcast during TV commercial breaks.