I guess we’ve now got to the point where pretty much all the useful, practical features that can be put into a smartphone have now been added, meaning manufacturers must now switch to novelty fun tech to sell devices.
Apple’s new iPhone X allows owners to animoji themselves and bring their messages to life with a variety of animated animal emoji avatars.
The song playing in this advert is ‘All Night’ by American rapper and one half of hip hop duo Outkast, Big Boi. All Night was released for download on the 16th of June, 2017 and features on the album ‘Boomiverse’.
This iPhone X ‘Animoji Yourself’ commercial was uploaded to Apple’s YouTube page on the 27th of November.