H&M Commercial Song, Summer 2018 – Video, music and singer details to H&M’s new ‘Under the Sun’ internet and TV advertising campaign.
The fashion retailers latest ad shows men, women and children all over the world travelling to the coast to enjoy the beaches and sea from sunrise to sunset.
This commercials soundtrack is Charles Trenet’s version of ‘La Mer’, which the French singer originally recorded back in 1946.
Fitting the ads theme nicely, the English version of this song is titled ‘Beyond the Sea’, with English lyrics versions of the song having been recorded by such artists as Bobby Darin, Robbie Williams, Rod Stewart and many more.
The 90-second ‘Under the Sun’ Summer campaign video was posted to H&M’s YouTube channel on the 16th of May, 2018.