Soundtrack details for the Italian car manufacturers new ‘Fresh 500’ TV ad.
This latest ad for the Fiat 500 uses the song ‘Sunshine’ by London-based musician TIEKS. Featuring Dan Harkna, the track was released for download in October, 2015.
The new look Fiat 500 launched last year with an ad campaign featuring a cover of ‘Best Of My Love’ by Ella Eyre.
That ‘Icon Reloaded’ advert has since been followed by two separate commercials for the 500X, one using the song ‘Volare (Nel blu dipinto di blu)’ and the more recent version playing Pharrell Williams’ ‘Freedom’.
Fiat UK’s very lemony and flowery new Summer ad (above) was uploaded to the companies YouTube channel on the 3rd of May, 2016 and is already airing on TV.
As we touched on when covering the cars 2015 launch campaign, this latest incarnation of the 500 now comes with a three dimensional front grille, rear lights with body coloured inserts and a 5’’ touchscreen infotainment system.